Contract Laboratory is announcing several sponsorship packages for the new eMagazine launch window
Launch announcement
Contract Laboratory is excited to announce the official launch date of the new OUTSOURCE! eMagazine and some exciting sponsorship opportunities for the various events up to and including the launch. The OUTSOURCE! eMagazine is set to be a publication focused on connecting companies and individuals with news and information vital to navigating the landscape of laboratory outsourcing. In addition to various events and campaigns, this new launch provides an exciting opportunity for sponsors to communicate their brand or service to our audience of over 40,000 professionals.
Dates and events
Our roll-out process will begin in May with a soft launch of the new digital publication via an email and social media marketing campaign and a launch of our OUTSOURCE! Newsletter. In June, we will begin promoting the release of a webinar series focused on selecting a contract lab, as well as launching some new newsletters and surveys. Finally, we’ll officially launch the new eMagazine in July with email and social media support and a launch party with hourly giveaways to randomly selected subscribers. There will also be a video launch of sponsorship products and services.
By becoming a sponsor through one of our sponsorship packages, companies can be involved and directly engage with our audience during these exciting events.
Sponsorship benefits
When you sponsor the eMagazine launch, Contract Laboratory will prominently feature your brand across all marketing and promotional materials in the coming months. You will also receive advertising space on the new website, social media support, and special callouts during the launch week festivities. The perks and features will depend on the sponsorship package you subscribe to.
There are three packages currently on offer—Silver, Gold, and Platinum—each of which provides a different level of benefits. All three packages feature your brand or services logo and link in all email and marketing campaigns, social media mentions, and a full brand profile and one-year registration to Contract Laboratory. Aside from that, each package has different benefits, with the value and cost increasing from silver to platinum.
Silver package
In addition to the features granted to all sponsors, the Silver package is the most affordable option and offers the most available packages (ten packages). With this package, sponsors will have their logo and link on the sponsorship page under the Silver category and will be given one feature article to be promoted during launch week in July. The articles will be posted on the homepage in chronological order on launch day. Additionally, Silver package sponsors will get an ROS boombox space during pre-launch and launch week.
Gold package
The Gold package includes all the Silver package benefits plus additional features and improvements. Only four Gold packages are available for sponsors. This package includes a logo and link on the sponsorship page under the Gold category and two feature articles to be promoted at and post-launch. Articles will be posted in the Featured Articles section of the website, ensuring less competition and increased visibility. Gold package members also get one custom eBlast and an ROS leaderboard during the pre-launch and launch week.
Platinum package
Our most comprehensive sponsorship package is the Platinum package; only one is available. This sponsor gets access to a wide bevy of features: Their logo and link on the sponsorship page under the Platinum category and a full-page “takeover” ad on the first day of launch week in July. The Platinum sponsor also gets five feature articles post-launch of various types—Ask the Expert, How it Works, Lab Tour, etc.,—and a custom webinar with full promotion on or around launch week. Finally, this sponsor gets a unique interview article that goes live on launch day and custom eBlasts sent out during the launch window.
Become a sponsor today!
We are eager to collaborate with our sponsors to showcase their brands and services and produce valuable content for our readers. If you or your organization are interested in one of our sponsorship packages, please contact Justin Barone (jbarone@contractlaboratory.com) to learn more.
Let’s work together to facilitate communication for those already within the outsourcing community and those looking to join it.
